Marketing in India is moving faster than ever. From AI-driven personalisation to creator-led campaigns, brands are combining technology, culture and local language to win attention across diverse audiences. Here’s a...
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Influencer marketing in India has exploded from a fringe tactic to a multi-billion rupee industry, mirroring the nation's rapid digital adoption. It's a fascinating journey that has moved from leveraging...
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it is evolving into a more focused, regionally strong and credibility-driven medium that will coexist with digital rather than disappear. Current state of print in India Print newspapers and magazines...
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